Translations for the wellness sector

Wellness is a genuine life philosophy which promotes the balance and wellbeing of people through the adoption of virtuous physical and mental behaviours. These include sporting activities and gentle exercises, regeneration and mental training techniques, correct and balanced diets, and more generally all activities designed to facilitate our physical and mental wellbeing. The wellness sector is destined to enjoy exponential growth because never before have we been so aware of how the frenetic society we live in exposes people to the physical and mental stress which is at the root of many illnesses. A growing number of businesses include wellness among their benefits designed to improve productivity and attract and promote talent, particularly Millennials. At Landoor we promote our own company welfare project based on a fitness and wellness programme, fully aware that people’s wellbeing must be holistic and take account of both their private and working lives. Wellness practices include activities like gentle exercises, yoga, Pilates, postural training, methods like autogenic training and martial arts like tai chi. Also included are all of the activities available at beauty farms, wellness centres and spas (often also found at top-level sports centres) to promote detoxification, regeneration and relaxation: massages and hydromassages, saunas, Turkish baths, hammam, aromatherapy, tanning, beauty treatments for the face and body. As regards Italy, a special mention is reserved for the thermal spas constructed around deep water springs renowned for their healthy properties. Italy is packed with cutting-edge facilities offering both wellness and therapeutic treatments (hydrotherapy, balneotherapy, thalassotherapy, inhalation therapies, mud), which attract thousands of foreign tourists. Another important aspect of wellness is the promotion of a healthy and balanced diet, with special dietary regimes and/or consultancy from nutritionists and diet coaches. We have reserved a dedicated section for translations in the food & wine area. For all companies, large or small, that operate in the wellness sector, Landoor is the ideal supplier of translations/localisations of all types of promotional or marketing materials:

  • Mobile applications for smartphones and tablets;
  • Blogs;
  • Booklets, brochures, leaflets;
  • Advertising campaigns (also with multilingual transcreation and copywriting);
  • Catalogues;
  • Press releases;
  • Multimedia content;
  • Contracts;
  • Courses and manuals;
  • E-commerce;
  • Interviews;
  • Fliers;
  • Newsletters;
  • Packaging and labels for materials, instruments and equipment;
  • Company social media pages (on Instagram, Facebook, YouTube, Twitter);
  • Press kits;
  • Advertorials;
  • Press reviews;
  • Reviews;
  • Printed and online magazines;
  • Product sheets;
  • Multilingual corporate websites and portals for searching and booking online;
  • TV commercials;
  • Video courses, tutorials and webinars.

Those who work in the wellness sector must be able to meet the expectations of a public with its finger on the pulse. Our work teams are used to working in a continuously evolving environment from a communications perspective with content that is increasingly engaging, interactive and multimedia in form. Our editors and DTP are also able to manage the layout of texts and, in the case of multimedia content, to oversee the voiceover, subtitling and dubbing of presentations or video clips in the studio.

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